John Kavanagh Named Ki MMA’s First Brand Ambassador
The promotion independently confirms the SBG Ireland coach’s international development role in a written announcement. John Kavanagh has joined Ki MMA as its first brand ambassador, with a remit to help the new promotion develop its presence in Europe and other regions before its planned 2027 debut. The organization confirmed the appointment in a written announcement on October 27. The role brings the SBG Ireland head coach into Scott Coker’s latest venture. Ki MMA described the appointment as part of its international expansion, rather than announcing a fighter signing, a matchup or a change to its competitive format. The promotion’s statement set out the geographic scope of the appointment: “He’ll help us build across Europe and other regions as we prepare for our 2027 debut.” That is the clearest description of his responsibilities in the written release. It did not specify a…






